Alex is a serial entrepreneur, previously co-founding an e-commerce venture and later The HOTH Corp. He writes a lot, doesn't sleep much, and bleeds marketing strategy. He came up with the original vision for GroupHug, brought together the team and now does whatever it takes to make it happen.
Dax is a co-founder of The HOTH Corp, tea blogger, skate boarder, and generally coolest person you've ever met. He is charged with getting the web's most influential users on GroupHug.
Clayton was the first hire at The HOTH Corp in 2010 and overall MVP. He makes magic happen behind the scenes and has a religious obsession with systemization and good customer service.
Joseph makes things pretty and functional. He comes to GroupHug with 15+ years of interactive design experience, including work for top agencies & brands.
IPG are the Rails nerds behind the madness. They take Alex & Joseph's crazy ideas and turn them into functional reality. They eat, breathe and live lean ROR development and have built some awesome apps.
GroupHug is an application that makes sure your supporters (aka. Huggers) share your stuff via their social networks when you need them to, every time.
Never spend another day laboring over the perfect blogpost or video only for it to go unshared and unseen.
From now on, just submit the content you want your Huggers to share to GroupHug. Your Huggers will connect their social accounts and choose to either auto-share or share your stuff upon review. That means your stuff is finally going to start getting shared! Plus, your Huggers are going to be thrilled that they can finally support the stuff they actually care about easier than ever before.
The HOTH Corp is an internet marketing solutions company started in 2010 with a passion for making life better for our clients and ourselves.
One day, January 2012, Alex got interviewed by a major industry blog. Wanting to get the news out to as many people as possible, he performed the ritual that we now know 1000s of other influencers do every day - he emailed us & prayed that we'd actually share his stuff. Of the 6 of us, only 2 actually shared. Pretty awful, right?
It's not that we didn't care. It's not that we disagreed with the post's contents. It's that we were too busy and overwhelmed with other stuff to do. Looking at the situation, we agreed that it was nuts that there was no technology that allowed us to set permissions for each other to post to each other's social accounts.This itch inspired the scratchnow known as GroupHug.
After much thought, we realized that GroupHug was an immensely important technology with the potential to change the social web and the world. And who better to build it than us?!
We believe that, GroupHug will transform small business and corporate marketing, political campaigning, non-profit fundraising, entertainment branding, online publishing, and many other verticals. Frankly, we think it's going to matter to anyone working to get the word out about anything. It builds on our existing social networks and lets us harness supporters and real friends, instead of comparatively meaningless "followers" and "fans."
It is humanity gone digital, instead of digital dehumanization. And we couldn't be any more excited about it.
P.S. We're completely self-funded to date (you know, since you were wondering).